Book Marketing
Not so long ago, if an author was given a publishing contract, it most often included a marketing and promotions budget. Today those budgets have shrunk and some are even non existent. With the rise of self publishing, authors need to include a marketing and promotions plan and budget when looking at their projects. Even [...]
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Recently, while at a book signing event, I talked with a person who was interested in writing for children and had a manuscript written, but wasn’t sure what age group her content would be targeted for. I didn’t know how to respond; as this is something that should be researched even before the ideas reach [...]
Continue reading about How Do You Know If You’ve Written Age Appropriate Content?
If you are considering delving into the world of self publishing, there are a few things you should look at before determining a price for your book and printing it on the cover. E-books garner different pricing than do printed books. The pricing structure is usually lower than a printed book, as costs to produce [...]
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While I have been doing signing and readings with my children’s books (Little Blue Penguin & McKenzie’s Frosty Surprise), I am asked on several occasions, “I have an idea for a children’s story. What do I do now? How do I get started writing it?” These questions prompted me to write the guide, How To [...]
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If you are new to the publishing industry and an author looking to get published, then studying Writers’ Market Guides is a good place to start. There are many guides depending on the genre you are interested, and they are published each year with new and updated listings. Here is a sampling: Christian Writers Market [...]
I was recently in an Apple store. The store beckoned me, not only with its huge Apple logo, but with the number of people, including children milling about the iPad display counter. It was hard to get near it. The children definitely outnumbered adults and it was fascinating to watch how they handled the device. [...]
Storybook time on Krysta’s Kingdom, an animated children’s series, produced by Electric Bear Studios, will feature the colourful children’s book, Little Blue Penguin on Episode 4, aired on KTV, October 10, 2009 at 7:30 am and 1:30 pm. FOR IMMEDIATE RELEASE Wood Lily Publishers (Press Release) – October 5, 2009 – Water Valley – Storybook [...]
The first annual Calgary Children’s Book Fair and Conference featuring local children’s authors and illustrators is set to take place Saturday, November 14, 2009. Promoter and children’s author, Simon Rose (The Doomsday Mask 2009), took the challenge of creating and administering this new book event. When asked why he wanted to bring this event to [...]
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Before setting off on a self publishing route, you have to determine what your goal of self publishing is. Self publishing – seeing the book from manuscript into a bound copy is the easy part, but the hard part of self publishing is the work that surrounds it, and the biggest of all – how [...]
Can a self published author charge for author visits? This is a question I have asked myself after several school and library readings, when I’ve taken up at least an hour or two of my time and haven’t sold a single book. When I first published Little Blue Penguin, my children’s book for ages 2 [...]
